Sep 19, 2014 -
There is far more of a swagger within Nvidia these days and the combined boost of having its Tegra TK1 SoC in the next Nexus device as well as the serious efficiency and performance of its new Maxwell-based GPUs are surely the catalysts.
And it's right to be proud of its new graphics card. The GeForce GTX 980 is an impressively powerful, overclockable and energy-conscious card. It's effectively a mid-range GPU capable of beating the best of the last generation in a straight up frame rate fight, while keeping its demands sensible.
If you were hoping for a huge performance lead over the top cards of the last Kepler generation you might be a touch disappointed, but the combination of energy efficiency and the extra features - as well as the promise of DirectX 12 improvements really taking Maxwell's best parts even further - makes it an impressive overall package.
If we're honest the cheaper, but still high-performance, GeForce GTX 970 is probably our favourite card of the two. That GPU has the beating of AMD's top R9 290X and comes in at an incredible price point.
But if you want the performance at 4K resolutions, and have the cash, the Nvidia GeForce GTX 980 is the high-end card for you.